About Us - OUR PHILOSOPHY

OUR PHILOSOPHY

OUR PHILOSOPHY – CRAFTING MEMORIES

 

Ajmal Perfumes, 60 years of crafting memories.

 

"A fragrance is all that it takes to travel through time, such is the bond between memory and smell" – Late Haji Ajmal Ali.

Nothing unlocks the memory better than smell, be it a lost love or a fond friend. At Ajmal we aid in creating those memories through our fragrances. 

Founded by the Late Haji Ajmal Ali in the early 1950’s, in India, Ajmal Perfumes has grown from a modest trading house into a multi million dollar corporate entity. Today this family-owned business, running out of Dubai, United Arab Emirates, is steered by the passion of the second and third-generation Ajmals, each playing a key role in the brand’s development. 

Ajmal stands strong as a corporate entity with a vast portfolio of over 300 of the finest and most captivating fragrances. Ajmal has established a strong retail presence with over 150 exclusive retail outlets across the GCC including one flagship outlet in Kuala Lumpur and five stand alone locations across Malaysia. Ajmal also has a presence on the international front, currently exporting their exquisite range of products to 30 countries across the world and exclusive presence through select Duty Free locations and Airlines. 

A brand with a rich heritage acquired through over 62 years of experience and know-how in the intricate art of perfumery, Ajmal Perfumes has carved a niche for itself in the perfume industry as an innovator in perfume-making and a pioneer in the marketing of perfume products to a global clientele.

 

Our Mission

We exist to enrich our customer’s lifestyle through:
Encouraging Creativity, Innovation & Continual Improvement
Adopting practices that are Ethical, Socially Environmentally Responsible
Attracting & Retaining best Talent
Meaningful relationships with Employees & Associates built on Trust & Respect
Maximizing Stakeholders Interest

 

Our Values

Excellence
Innovation
Partnership
Integrity
Open Communication